Fashion, beauty and lifestyle-oriented team that develops multichannel communication strategies, product and concept placement, endorsement with public figures, bloggers and influencers.
The world has changed, as well as the communication world. Today the game rules are totally different: consumer trusts in people like him and brands must be present in the same dialogues as their target audiences. GCI helps brands to involve with their targets, creating value in a short, medium and long-term and putting the consumer in the center of the strategy.
At GCI we contribute to develop and strengthen brands’ positioning, giving them visibility in ever-changing and increasingly competitive markets. We want to increase their value and reputation on an ongoing basis.